What Marketers Predict for 2023

A.M. Edition for Dec. 23. In a year to play defense, CMOs will struggle to get flashy projects greenlighted and AI will be increasingly used for online brand protection. Wall Street Journal CMO Today reporter Patrick Coffee shares what he has been hearing from executives about their predictions for the new year. Luke Vargas hosts. Learn more about your ad choices. Visit megaphone.fm/adchoices