The Messaging Mistake That’s Costing You Clients in 2025

Send Jackie A Message! Is your messaging actually connecting—or are you unintentionally getting scrolled past? In this episode of The Studio CEO, Jackie Murphy breaks down the biggest shift in marketing from 2020 to 2025—and why relying on generic phrases like “reduce stress” or “get strong” no longer works. You’ll learn: The difference between descriptive and belief-based messagingHow consumer behavior has changed (with real 2025 data to back it up)What buyers want now when they look at yo...