Measure What Matters by John Doerr

How can your business make the tough choices that will ensure its survival? How do you keep your teams on track while encouraging employees to be fully engaged, even in times of stress and challenge? The Objectives and Key Results system, pioneered at Intel and perfected at Google, gives an organization timely and highly relevant data to track their progress. OKRs surface any organization’s most important work, focusing effort, fostering communication, and building employee performance and retention.