Methods of Persuasion

Nick Kolenda is an entertainer who “reads minds” for a living. His apparent ability to read minds is a process of persuasion. Using proven methods of psychology to influence his subjects, he can give the appearance of being able to read thoughts. While his displays of “mind-reading” are entertaining and a lot of fun, the principles he uses to pull it off are based on sound principles of human nature. Kolenda has taken these basic tenets of psychology and created a guide for anyone that wants to influence or persuade. These methods may seem manipulative and even a bit deceptive, but their application in the real world can be just as much for the good of others as it can be to manipulate them. Whether these methods are used for good or bad, their effectiveness is undeniable.