The Impact Brand Doctor: Rich Kozak's Straight Talk and Practical Advice for Uplifting Your Brand

Rich Kozak is a leader and an expert in helping businesses and professionals strategically maximize the impact of the branding process. He insists that clients maintain the integrity of the brand and "never cross the credibility line". He listens and identifies what is at the heart of the brand and how large a "footprint" the brand can have on the world and the people it touches. The simple but masterful process with which he organizes and defines the brand serves businesses well in creating the "Language-of-the-Brand" which enables the brand to take credit for its achievements and characteristics. The clean logic and process of preparing for digital marketing is a missing skill among businesses, and its results are distinguishing for those businesses diligently committed to growth and setting themselves apart to be seen as outstanding.In this episode of "Your Brand Amplified," listeners will learn:1. The importance of defining and language a brand to achieve unique credit in consistent language that transfers energy.2. The significance of authenticity in personal branding and understanding who you are as a brand.3. How to create a clear and unique brand through workshops and resources offered by Rich Kozak, founder and CEO of Impact-Driven Publishing and Rich Brands.https://thebrandyouwillbecome.com/We're happy you're here! Like the pod? Visit our website! Check out our sponsor PitchDB! Start your trial on Simplified!