4 Social Media Mistakes That Businesses Should Stop Making NOW
Your Dream Business - A podcast by Teresa Heath-Wareing - Mondays

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Key Takeaways Covered In The Podcast No one ever minds a comment on their post, after all, that’s the whole point of sharing on social media.However, make those comments conversational instead of spam. Don’t sell your services or products where it doesn’t make sense. When commenting on social media, always try to remain relevant to the picture or post. Don’t just leave a thumbs-up or a heart. Instead, say something about the post that you enjoyed. This way, you don’t sound like a spam account. Social media is about building relationships and getting to know your customers. Auto direct messages are impersonal and bad form. Instead, start a conversation with someone by being genuine. On Facebook, like competitions are okay. Share competitions are against the regulations. Don’t get put into Facebook prison with a locked account by creating a share competition. When your audience posts on your social media, you should try your absolute best to respond. As a business, if someone posts about you or shares your content, you are receiving free exposure. Say thank you! The one thing you need to remember above all else… The main goal of social media is to start a conversation with your audience. You are spending a lot of time creating content and sharing it in hopes of receiving a response. When your audience reaches out, reach back! Start that conversation and engage them. If someone tweets about your business, retweet it. If someone comments on your post saying how much they enjoyed it, say thank you. It’s all about relationship! Highlights You Simply Can’t Miss A quick update on Instagram’s IGTV – 1:44 Mistake #1: Selling on other people’s posts – 3:45 How to comment properly and not to sound like spam – 5:52 Mistake #2: Auto DM’s – 6:41 Mistake #3: Like and share competitions – 8:16 Mistake #4: Posting on social media and not responding – 10:03 Links to Resources Mentioned in Today’s Episode IGTV Blog Post Want the full transcript? Click to Download!