Entrepreneur Interview: Jan Cavelle - Growing to $10M+ and my Marketing Tips for Authors

Your Marketing Department - A podcast by Vicky Wu Marketing - Fridays

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Jan is sharing two great tips for entrepreneurs: Nail your differential Build not just an audience but a following of fans Jan Cavelle is an entrepreneur from the UK who has a few decades of running micro and small businesses behind her including one when she was a single mother, which she built to a multi-million turnover. Jan now writes full time and her book on Scaling a Business from $1-10 million titled "Scale for Success" is now out in UK, US, and Australia, published by Bloomsbury. Plus I'll be sharing my best tips for book marketing, perfect for first-time authors Connect with Jan www.jancavelle.co.uk LinkedIn https://www.linkedin.com/in/jancavelle/ Twitter @jancavelle 00:00 Intro 13:00 Is it okay not to grow? https://www.youtube.com/watch?v=Jmy8Hn9AOe8 25:00 Jan's two tips - nail your differentiator + creating fans (not just followers) 40:00 Marketing tips for first-time authors 50:00 Why your email list is important https://www.youtube.com/watch?v=e8e_T_H067k ------------------------------------------------------------------------------------------------------ Connect with us to continue your marketing towards a $million or ask questions: Facebook: https://www.facebook.com/vickywu.us Instagram: https://www.instagram.com/brilliancebar Twitter: https://www.twitter.com/vickywuguru Blog: https://vickywu.us/blog LinkedIn: https://www.linkedin.com/in/vickypenn Special thanks to my son Trevor for creating our theme music. #entrepreneurship #marketing #socialmediamarketing #digitalmarketing #business #7figures #author #bookmarketing