AdExchanger

278 Episodes

1. Straight Talk With Mediaocean CEO Bill Wise

   Published: 4/15/2025
2. AI Isn’t Something To Fear – Or Rush Into

   Published: 4/8/2025
3. ‘Real-Time Creativity,’ With Brandtech CEO David Jones

   Published: 4/1/2025
4. Bob Lord Is A Holdco Skeptic

   Published: 3/25/2025
5. Rob Wilk Is All Charged Up About Yahoo’s O&O

   Published: 3/18/2025
6. Teads On The Brain

   Published: 3/11/2025
7. What It Means To Measure ‘True ROI’

   Published: 3/4/2025
8. How Publishers Can Place Safe Bets In A Rigged Programmatic Game

   Published: 2/25/2025
9. The Power Of Creative Data

   Published: 2/18/2025
10. Measurement Real Talk, With INCRMNTAL’s Maor Sadra

    Published: 2/11/2025
11. Brands, It’s Time To Test Those Alt IDs

    Published: 2/4/2025
12. What The World Looks Like To Smaller Agencies

    Published: 1/28/2025
13. A Standard-Bearer For Standards

    Published: 1/21/2025
14. Speaking Of Growth, With Duolingo’s CMO

    Published: 1/14/2025
15. Frank Predictions For 2025

    Published: 1/7/2025
16. Breaking Away From Low-Quality Data

    Published: 12/31/2024
17. On The Verge Of Convergence

    Published: 12/23/2024
18. For Incrementality Testing, It’s One Step At A Time

    Published: 12/17/2024
19. The Crusade Against Principal-Based Buying

    Published: 12/10/2024
20. Insight Is A Man’s Best Friend, With Mars Pet Nutrition

    Published: 12/3/2024