Attribution Marketing Podcast

73 Episodes

1. #53 Lewis Rothkopf on Measuring What Marketing is Working and Why

   Published: 5/30/2022
2. #52 Leif Welch on OTT/CTV Advertising and Attribution

   Published: 5/9/2022
3. #51 Justin Bowen of The Great American Home Store Goes Omni-Channel and Full-Funnel with Attribution

   Published: 4/20/2022
4. #50 Calvin Lathan from Hybrid Media Services on Measuring Radio and Podcast Advertising for Performance

   Published: 4/7/2022
5. #49 Pierre Bouvard from Cumulus and Westwood One Covers Audio Advertising Performance

   Published: 3/17/2022
6. #48 Broadcast Attribution with Brent Lightfoot from iHeart Media

   Published: 2/25/2022
7. #47 What is Marketing Attribution and What Are the Benefits?

   Published: 2/11/2022
8. #46 Matthew Chevallard on Fashion, Entrepreneurship and Branding

   Published: 1/30/2022
9. #45 Jim Maresh On Building a Wine Brand With Great Product and Publicity

   Published: 1/9/2022
10. #44 Hide My Email, Mail Privacy Protection, iCloud Private Relay: iOS 15 Breakdown

    Published: 12/21/2021
11. #43 Tracking Mobile App Advertising and In-App Events

    Published: 12/21/2021
12. #42 Navigating The New Data Policies For Data Privacy

    Published: 11/24/2021
13. #41 How iOS 15 Impacts E-mail Marketing

    Published: 11/24/2021
14. #40 Dr. Miami and Rosy Zion Explain HIPAA Compliance and the Customer Journey

    Published: 10/25/2021
15. #39 The Importance of Personalization in Performance Marketing with Selle Evans

    Published: 10/11/2021
16. #38 CEO Stu Crum Explains How the Customer Experience Impacts Marketing

    Published: 9/27/2021
17. #37 Masc Medical Talks Healthcare Recruiting And Marketing Attribution

    Published: 9/14/2021
18. #36 Debbie Horwitz from Kreative Kontent Talks Authenticity in Marketing

    Published: 8/30/2021
19. #35 Deepa Garg Talks Performance Marketing and Finding Your Purpose

    Published: 7/26/2021
20. #34 Paul Deraval Talks Marketing Reports And The Importance Of Knowing Your Customers Data

    Published: 7/12/2021