BE THAT LAWYER
A podcast by Steve Fretzin
527 Episodes
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Adam Ouellette: Why Your Law Practice Is Killing You and How to Fix It
Published: 6/9/2025 -
Viki Johnston: Learning to Listen, Adapt, and Reflect for Stronger Teams and Leadership
Published: 6/5/2025 -
Ben Chiriboga: How Lawyers Can Reinvent Themselves With Intention and Courage
Published: 6/2/2025 -
Nick Augustine: Creating Connection and Legacy in Your Practice
Published: 5/29/2025 -
Howard Ankin: Finding Business Growth through Ethical Branding and Advertising
Published: 5/26/2025 -
Cecilia Poullain: The Power of Speaking Up and Refusing to Shrink
Published: 5/22/2025 -
Mark Murphy: Why Law Firms Keep Hiring the Wrong People
Published: 5/19/2025 -
Susie Pontefract: Servant Leadership that Unlocks Team Potential in a Diverse Workforce
Published: 5/15/2025 -
John Morgan: Blueprints for Organizational Transformation
Published: 5/12/2025 -
Gerard Virga: Turning Client Crisis into Clarity with Structure, Tools, and Communication
Published: 5/8/2025 -
Tim Sawyer: Building Better Businesses Through Grit, Empathy and Execution
Published: 5/5/2025 -
Tyson Mutrux: What Every Lawyer Needs to Know About Mindset, Money, and Operations
Published: 5/1/2025 -
Greg Eisenberg: Building a Scalable Law Firm Without Losing Your Identity
Published: 4/28/2025 -
Lindsey Busfield: What Lawyers Need to Know About SEO, Social Media, and Client Fit
Published: 4/24/2025 -
Jody Glidden: How to Be the Lawyer Clients Never Leave—With a Little Help from AI
Published: 4/21/2025 -
Kyle Hebenstreit: Boutique Law in Motion with Private Equity Client Personas and Digital Platforms
Published: 4/17/2025 -
Ed Levy: Building Trust Appreciation and Referrals Through Relationship Marketing
Published: 4/14/2025 -
Alex Geisler: Creating Sticky Client Relationships in Law
Published: 4/10/2025 -
Judy Barton: Lessons in Business Adaptation and Customer-Centric Innovation
Published: 4/7/2025 -
Michael Vater: Expanding Legal Practice with Non Traditional Methods and Partnerships
Published: 4/3/2025
BE THAT LAWYER is for attorneys who want more freedom, enjoyment and most importantly, control in their career. Topics will include business development, marketing, branding, technology, and law firm growth. The goal is to educate, entertain and share best practices related to these topics, so that you, the listener can get real value. This is primarily an interview show with great guests (attorneys and legal marketing professionals), sharing stories and analogies, as well as engaging in personal discussions that will keep you entertained and coming back week after week.