Better Advertising with BTR Media

90 Episodes

1. The New B2B Placement Modifier

   Published: 1/29/2025
2. Bringing Retail Strategy to the Digital Shelf

   Published: 1/3/2025
3. 2024 Highlights & 2025 Vision

   Published: 12/20/2024
4. Navigating the Future of Retail Media

   Published: 12/17/2024
5. Scaling Content Creation with AI

   Published: 12/4/2024
6. How Incrementality Impacts Ad Spend

   Published: 11/22/2024
7. What's New In Amazon Marketing Cloud

   Published: 11/13/2024
8. Using Ad Tech Without Getting Lost in the Details

   Published: 10/31/2024
9. Using AMC to See Beyond Just ROAS

   Published: 10/24/2024
10. Amazon’s AI Tools and What’s Next with Jay Richman

    Published: 10/23/2024
11. E-commerce Through the Years: 2000s to Now

    Published: 10/11/2024
12. How to Optimize Your Q4 Approach

    Published: 9/26/2024
13. Walmart Connect Advertising Tips for First-Time Sellers

    Published: 9/19/2024
14. Premier Nutrition’s Strategy for Ranking Top 5 on Prime Day

    Published: 9/6/2024
15. Optimizing Your Amazon Ads with Data Insights

    Published: 8/22/2024
16. Amazon DSP KPI's & Measurement

    Published: 8/8/2024
17. Building Loyal Audiences with Targeted Marketing

    Published: 7/23/2024
18. How to Win with Video Ads on Amazon

    Published: 7/11/2024
19. Live from House of Amazon: Why do the top minds in advertising choose Cannes Lions?

    Published: 6/28/2024
20. How e.l.f. Beauty Navigates the Noise to Stand Out

    Published: 6/20/2024