65 Episodes

  1. 065: Tactic Tuesdays: Social Selling on TikTok for E-Commerce Brands in 2025

    Published: 1/29/2025
  2. 064: Tactic Tuesdays: Big Opportunities For 2025

    Published: 1/14/2025
  3. 063: Tactic Tuesdays: Lessons Learned From 2024

    Published: 12/25/2024
  4. 062: Tactic Tuesdays: The Power of Face to Face Marketing

    Published: 12/10/2024
  5. 061: Tactic Tuesdays: The Secrets To Hiring Superstar Talent

    Published: 11/12/2024
  6. 060: Tactic Tuesdays: Understanding Modern Product Launches & New Amazon Tactics

    Published: 11/5/2024
  7. 059: Tactic Tuesdays: Leveraging Community to Grow Your Brand

    Published: 10/29/2024
  8. 058: Tactic Tuesdays: Amazon Accelerator & New Amazon Releases

    Published: 10/15/2024
  9. 057: Tactic Tuesdays: Trade Show Tactics & Secrets

    Published: 10/8/2024
  10. 056: Mastering Brand Building Strategies & Retail Success with Irena Todd

    Published: 9/26/2024
  11. 055: Tactic Tuesdays: Slashing Amazon Fees & Boosting Profit Margins in 2024

    Published: 9/10/2024
  12. 054: Tactic Tuesdays: The Changing Landscape & Your Brands Future on Amazon

    Published: 8/27/2024
  13. 053: Tactic Tuesdays: Maximizing Market Share & Amazon Insights

    Published: 8/20/2024
  14. 052: Tactic Tuesdays: Mastering Advanced Amazon PPC Strategies

    Published: 7/23/2024
  15. 051: Tactic Tuesdays: Manufacturing Mastery - Maximizing Discounts & Managing Supplier Terms

    Published: 7/16/2024
  16. 050: Tactic Tuesdays: How to Make Small Bets on New Products

    Published: 7/9/2024
  17. 049: Tactic Tuesdays: Pixeling Audiences

    Published: 7/3/2024
  18. 048: Tactic Tuesdays: How To Beat Ridiculous FBA Fees

    Published: 6/25/2024
  19. 047: Tactic Tuesdays: Upgrade Your Hiring Process

    Published: 6/18/2024
  20. 046: Tactic Tuesdays: The Wrong Customer Avatar

    Published: 6/11/2024

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Welcome to the Brand Fortress HQ Podcast, the ultimate resource for mastering Amazon FBA success. Dive deep into the world of e-commerce with your hosts, Jon Stojan, Mike Kaufman, and Matt Atkins—three seasoned Amazon brand owners who have seen it all and are ready to unveil the secrets of their success.Your hosts each and every week are Jon Stojan, Mike Kaufman, and Matt Atkins. Jon is a former predictive analyst for the Air Force and brings his analytical prowess to the e-commerce battleground. After establishing his own 6-figure brand on Amazon, he founded First North Marketing, a beacon for brands aiming to conquer the Amazon marketplace.Mike Kaufman is an e-commerce pioneer, having been navigating the online sales sphere for over three decades. His expertise has not only led to the creation of a mid 7-figure brand on Amazon but also birthed invaluable tools and resources to bolster other aspiring brands.Matt is the jack-of-all-trades in the e-commerce arena, from building a 7 figure meal prep brand, multiple Amazon brands, coaching new brand builders, to helping brands of all sizes grow at Canopy Management. His passion lies in fostering a community of entrepreneurs, offering them the wisdom and connections needed to thrive.Join us for Tactics Tuesdays, where Jon, Mike, and Matt dissect the real-life strategies propelling their own brands and companies forward. Plus, tune in every Thursday for enlightening interviews with the brightest minds in FBA—transparent leaders and business owners who are shaping the present and future of e-commerce.With two episodes every week, the Brand Fortress HQ Podcast is your stronghold for insider knowledge, innovative tactics, and inspiring stories. Whether you’re an established seller or just starting your FBA journey, our hosts are here to guide you through the intricacies of the Amazon marketplace. Unlock your brand’s potential and build your own fortress with us at Brand Fortress HQ.