Can Marketing Save the Planet?

A podcast by canmarketingsavetheplanet

Categories:

Business

95 Episodes

  1. Climate Crisis - Challenge and opportunity. Sustainability - a true disrupter of business - Mike Barry

    Published: 7/22/2021

  2. Corporate Social Responsibility is Not Public Relations - Sangeeta Waldron

    Published: 7/8/2021

  3. Meaningful Brand and Purpose, Paul Frampton, International President, Control -v- Exposed

    Published: 6/24/2021

  4. Part 2: The Role of ‘Greener Marketing’ in Evolving Marketing and Driving Societal Change - John Grant, Author and the definitive ‘green marketing guy’.

    Published: 6/10/2021

  5. Part 1: The Role of ‘Greener Marketing’ in Evolving Marketing and Driving Societal Change - John Grant, Author and the definitive ‘green marketing guy’.

    Published: 6/3/2021

  6. Part 1: The Role of ‘Greener Marketing’ in Evolving Marketing and Driving Societal Change - John Grant, Author and the definitive ‘green marketing guy’.

    Published: 6/3/2021

  7. Sustainable Reporting - Unravelling the GRI standards with Simon Pitsillides - Managing Director, FBRH Consultants

    Published: 5/20/2021

  8. Sustainability and 'authentic' storytelling... an inextricable link

    Published: 5/6/2021

  9. Sustainability and Local Government. Cabinet Lead for Climate Change and Sustainability RBWM - Donna Stimson

    Published: 4/22/2021

  10. The Problem with Plastic: The Challenges, Innovations and Solutions - with Mark Lapping, CEO Aquapak

    Published: 4/8/2021

  11. A Consultant’s view - The Practical Challenges Facing Marketers and Businesses. Sarah Duncan - Sustainable Consultant and Author of ‘The Ethical Business Book’.

    Published: 3/25/2021

  12. Sustainability needs to be led from the top! Sarah Walker-Smith, CEO Shakespeare Martineau

    Published: 3/11/2021

  13. Why BCorp is a race to the top! James Perry, Co-chairman Cook, Co-Founder BLab

    Published: 2/25/2021

  14. Embedding sustainability into a rebrand. Leeya Hendricks, CMO Delta Capita

    Published: 2/11/2021

  15. Intro to Can Marketing Save the Planet Podcast - The why, the how and what's to come...

    Published: 2/4/2021

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Can Marketing Save the Planet? It’s a big question, and one our podcast sets out to explore with marketers, senior leaders, CMOs and sustainability consultants and experts. Our purpose is to drive education, share best practice, inspire and empower listeners to ask questions and importantly… start taking action. Sitting at the heart of brand, communications, stakeholders and product development, marketers have a significant role to play when it comes to promoting and driving sustainability. As marketers and business leaders developing and marketing products and services, we need to recognise that we’re part of the problem. In an age of growing authenticity and consumer demands for more transparency, it is more important than ever for brands to communicate their responsible and sustainable practices, to stand up for causes they’re passionate about and importantly, follow through on the promises they may. In our view, there’s no one better placed to effect change, align with and influence customers and drive hope for a better, more sustainable future, than an 'educated and aware', responsible marketer.