Rebrand Podcast: Marketing Campaigns Explained by the Brand & Agency

382 Episodes

1. Major Consumer Behavior Trends in a Post-Covid World -- Leigh Caldwell // Irrational Agency

   Published: 11/17/2023
2. Behavioral Science Practices That Uncover Consumer Truths -- Leigh Caldwell // Irrational Agency

   Published: 11/16/2023
3. Influencer vs Creator: What Brand Strategy Wins? -- Alessandro Bogliari // The Influencer Marketing Factory

   Published: 11/14/2023
4. How Brands Can Leverage Influencers -- Alessandro Bogliari // The Influencer Marketing Factory

   Published: 11/13/2023
5. How the Best Buy CMO Aligned the Company’s KPI’s with Compensation -- Mike Linton // Ancestry

   Published: 11/10/2023
6. The Consumer / Marketplace Scorecard for CMO’s -- Mike Linton // Ancestry

   Published: 11/9/2023
7. CGI's Role in Modern Marketing -- Faruk Heplevent // THE SCOPE Studio

   Published: 11/7/2023
8. Reimagining Car Launches -- Faruk Heplevent // THE SCOPE Studio

   Published: 11/6/2023
9. Long John Silver's Brand Campaign -- David Fischette // Go West Creative

   Published: 11/3/2023
10. Sexy Hair's "MARILYN MOMENT” -- David Fischette // Go West Creative

    Published: 11/2/2023
11. Learnings From Working On Iconic Brands Like McDonald’s, Colgate & Coppertone -- Hamish Campbell // Pearlfisher

    Published: 10/31/2023
12. How General Mills Comprised Gushers, Fruit By The Foot & Fruit Roll Ups Brands -- Hamish Campbell // Pearlfisher

    Published: 10/30/2023
13. Figure's Brand Building with Blockchain -- Brad Simmons // Figure

    Published: 10/27/2023
14. The Epic Rise of the SoFi Brand -- Brad Simmons // Figure

    Published: 10/26/2023
15. American Values & Marketing Trends for 2024 -- Scott Harkey // The Harkey Group

    Published: 10/23/2023
16. Changing the Way Brands Think About Checkout -- Casey Gannon // Bold Commerce

    Published: 10/20/2023
17. Rebranding B2B Companies -- Casey Gannon // Bold Commerce

    Published: 10/19/2023
18. Why I Will Always Love the Patagonia Brand - Alex Chrisman // Alta Co

    Published: 10/18/2023
19. Why Brand Value is the Wine Industry’s Juicy Topic - Alex Chrisman // Alta Co

    Published: 10/17/2023
20. Why Marketers Don’t Understand Brand Marketing - Alex Chrisman // Alta Co

    Published: 10/16/2023