317 Episodes

  1. The 5 Reasons a CMO Gets Fired Episode

    Published: 12/7/2024
  2. The Doing More With Less and Asking Why Episode

    Published: 11/30/2024
  3. The Five Sales Enablement Things and Valuable Friction Episode

    Published: 11/23/2024
  4. The Four Takes on Privacy and Relevancy Episode

    Published: 11/16/2024
  5. The Just Cathy, Chums, Content and Chaos Episode

    Published: 11/9/2024
  6. The 5 Characteristics of Being Data Driven and 3 Trends for 2025 Episode

    Published: 11/2/2024
  7. The Just Robert and CMWorld Episode

    Published: 10/26/2024
  8. The Giving a Shit About B2B Marketing with Cathy and Robert Episode

    Published: 10/19/2024
  9. Special Episode - Business Podcasting - Eavesdropping on Keith Smith and Jason Falls

    Published: 10/16/2024
  10. The 5 Fundamentals of Buyers' Journeys and Careers over a Cocktail Episode

    Published: 10/12/2024
  11. The 5 Steps to Making Campaigns and Experiments in Notebook LM Episode

    Published: 10/5/2024
  12. The Cathy Does Conferences, and Robert Doesn't do the Obvious Episode

    Published: 9/28/2024
  13. The Shiny Things, Smart Strategies, and Marketers That Say "Meh" Episode

    Published: 9/21/2024
  14. The 5 Sales Strategies that Disrupt Marketing and Storytellers over a Cocktail Episode

    Published: 9/14/2024
  15. The Marketing for Realignment and Gating over a Cocktail Episode

    Published: 9/8/2024
  16. The Building a Real ICP and Signal and Noise over a Cocktail Episode

    Published: 8/31/2024
  17. The 5 F’in’ Content Things with Cathy and Robert Gets Realistic over a Cocktail

    Published: 8/24/2024
  18. The Good Budget Housekeeper and Renting Success Episode

    Published: 8/17/2024
  19. The 5 F'in' STARS and Content Beyond Websites Cocktail Episode

    Published: 8/10/2024
  20. The STARS and a Cocktail of Generalist and Specialists Episodes

    Published: 8/3/2024

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In this 5-star rated weekly marketing podcast, host 4xCMO Ian Truscott says he's no rockstar, but with his chums, he shares what he calls marketing street knowledge, authentic, practical marketing strategy advice that will bring out the rock star marketer in you. A show that Jason Falls described as a "variety show for marketers". Learn more, follow, and get the show notes at https://rockstarcmo.com.