SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

162 Episodes

1. The Poet’s Keys: A Guide to Unlocking Innovation in Health Care Strategy

   Published: 5/15/2025
2. From Communicator to CEO

   Published: 4/25/2025
3. Women in Leadership: Jennifer Nickoles

   Published: 2/12/2025
4. Mastering Patient Engagement: A Research-Backed Approach to Meeting Patients Where They Are

   Published: 1/17/2025
5. Marketing Personalization in Healthcare: Unveiling the Wizard Behind the Curtain

   Published: 1/10/2025
6. Using the Power of Strong Healthcare Brand to Minimize Disruption from New Competitors

   Published: 1/3/2025
7. Beat the Workforce Blues: How to Tackle Your Health System’s Biggest Problem

   Published: 12/27/2024
8. Diving Deeper Into 2025 Trends: GenAI, Influencer Marketing & Healthcare Retailization

   Published: 12/6/2024
9. Women in Leadership: Keeli John

   Published: 12/5/2024
10. Rural Healthcare Roundtable

    Published: 11/22/2024
11. SHSMD Rising Star Award; Tim McMahon

    Published: 11/19/2024
12. SHSMD Rising Star Award: Rachel J. Lott

    Published: 11/19/2024
13. How to Find The Right Patients When Viewership Is So Fragmented

    Published: 11/11/2024
14. The Future of SHSMD: Evan Williams

    Published: 10/10/2024
15. Designing Ambulatory Pricing Strategies in a Competitive Marketplace

    Published: 10/10/2024
16. Becoming the CEO of Your Life

    Published: 10/4/2024
17. Building Morale, Metrics, and Community Ties with a Creative Communications Program

    Published: 9/20/2024
18. Bringing Segments to Life with Personas and AI

    Published: 8/23/2024
19. The Critical Role of Leadership Development to Unlock Greater Well-Being at Work

    Published: 7/26/2024
20. Advancing Health Care Policy and Telling the Hospital Story

    Published: 7/12/2024