The Growth Agenda - Sales & Marketing Podcast
A podcast by Kvadrant Consulting
Categories:
28 Episodes
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#29: Nils & Brian - 5 faldgrupper i B2B branding og hvordan du undgår dem
Published: 12/4/2023 -
#28: Mikkel & Brian - Organisering af marketing
Published: 8/31/2023 -
#27: Mikkel & Brian - Vertikalisering i B2B – et værdifuldt greb eller spild af tid?
Published: 6/29/2023 -
#26: Brian & Morten – 100+ millioner i B2B medieindkøb
Published: 6/16/2023 -
#25: Brian & Mikkel - Derfor fejler 50% af produktlanceringer i B2B virksomheder (Del 2)
Published: 4/26/2023 -
#24: Brian & Mikkel - Derfor fejler 50% af produktlanceringer i B2B virksomheder (Del 1)
Published: 3/29/2023 -
#23: Martin & Alexander - Contractbook udfordrer den traditionelle salgsorganisation
Published: 3/14/2023 -
#22: Brian & John - Besøg af en vaskeægte CRO – Rejsen fra marketingmand til kommerciel leder i LearningBank
Published: 1/10/2023 -
#21: Mikkel & Brian - Recessionen kræver kommerciel fornyelse
Published: 11/9/2022 -
#20: Mikkel & Brian - Growth officers, hackers og data scientists - nye roller i marketing eller spild af tid?
Published: 8/5/2022 -
#19: Steffen Souza - Succes med Digital Transformation i B2B
Published: 6/15/2022 -
#18: Mikkel & Martin - Sales Plays
Published: 6/3/2022 -
#17: Bjørn Ekner - Professionalisering af Product Marketing i B2B
Published: 5/5/2022 -
#16: Mikkel & Brian - MarTech Madness
Published: 4/7/2022 -
#15: Andreas Villumsen - De første 100 dage som B2B CMO
Published: 3/29/2022 -
#14: Steffen Hedebrandt - Hvordan en dybere forståelse af kunderejser kan give effektfuld marketing og målrettet salgsindsats
Published: 3/1/2022 -
#13: Mikkel & Brian - Hvorfor en forretningsstrategi altid bør gå forud for din B2B marketing strategi
Published: 2/8/2022 -
#12: Rune Bergendorff - En kommerciel hybridafdeling med salg, marketing og rådgivning
Published: 9/6/2021 -
#11: Troels Rygaard - Setting the right team in marketing
Published: 8/18/2021 -
#10: Lars Madsen - Forandring og forandringsledelse i marketing
Published: 6/28/2021
"Where will growth come from?" An old question that increasingly needs new answers, as buyer behaviour is evolving, buyers increasingly self-educate and old sales & marketing tactics are under pressure. This podcast is for sales, growth & marketing professionals that are looking for new and smarter ways of growing. Driven by sales & marketing nerds from Kvadrant Consulting, a growth-focused management consultancy from Copenhagen, we explore topics across the sales & marketing spectrum with a mix of commercial leaders and internal experts. Happy listening and looking forward to put growth on the agenda! - Formerly known as "The CRO Podcast".