The Next CMO
A podcast by Planful - Thursdays

Categories:
127 Episodes
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Building Accountable Marketing Teams with Michiel van de Watering of Accountable Marketing Expert
Published: 7/29/2021 -
Mastering SEO with Bryan Phelps, founder and CEO of Big Leap
Published: 7/19/2021 -
Managing Creative Assets at Massive Scale with Anastasia Leng, Founder and CEO of CreativeX
Published: 6/17/2021 -
Marketing Applications of B2B Intent Data with Marc Johnson, CMO of Bombora
Published: 6/8/2021 -
Strategic content marketing with Jeff Coyle, co-founder and CSO of MarketMuse
Published: 6/1/2021 -
Aligning Finance and Marketing with Rowan Tonkin, CMO of Planful
Published: 5/25/2021 -
Building the Uber for Lawn Care with Bryan Clayton, Founder & CEO of GreenPal
Published: 5/18/2021 -
Leaning in to the new hybrid work model with Greg Ryan of Canon USA
Published: 4/29/2021 -
Content Marketing with Nikhil Aitharaju, co-founder of Topic
Published: 4/20/2021 -
Marketing to difficult to reach audiences and measuring at the right level with Megan Berry, VP of Demand at Axonius
Published: 3/30/2021 -
Setting up your web analytics with Chris Mercer from MeasurementMarketing.io
Published: 3/23/2021 -
Creating Omnichannel Experiences with Sara Richter, CMO of Emarsys
Published: 3/16/2021 -
Mastering Google Advertising with Mike Rhodes of Websavvy
Published: 3/2/2021 -
Creating compelling, post-purchase customer experiences with Ken Rapp, CEO of Blustream
Published: 2/23/2021 -
Launching a brand new, 1000 person company with Norman Guadagno from Acoustic
Published: 2/2/2021 -
Gathering customer insights from unstructured data with Erinn Taylor of Canvs
Published: 1/25/2021 -
Making the leap to the top marketing job with Allison MacLeod of Flywire
Published: 12/22/2020 -
Testing and optimizing your digital before it goes live with Nitzan Shaer, CEO of Wevo
Published: 12/8/2020 -
Improving your marketing performance with data experiments with Jason Widup of metadata.io
Published: 12/1/2020 -
A framework for growth with Oren Greenberg from Kurve
Published: 11/25/2020
The Next CMO podcast features discussions with leading experts in marketing, marketing technology, and strategic execution. Topics include marketing strategy, planning, demand generation, case studies, analytics, digital marketing techniques, and innovative marketing strategies.