176 Episodes

  1. How to Write a Successful Book with Anne Janzer

    Published: 10/18/2021
  2. How Quality Audio Makes You Sound Smarter with Norbert Schwarz

    Published: 10/11/2021
  3. How to Be Heard in a World of Noise with Carmel Finnan

    Published: 10/4/2021
  4. How to Do Value Based Pricing with Ron Baker

    Published: 9/27/2021
  5. How Plants Were the First Marketers with Leo York

    Published: 9/20/2021
  6. How to Run a Successful Consulting Business with Michael Zipursky

    Published: 9/13/2021
  7. How to Tell If Your Brand Is in Adolescence with Evelyn Starr

    Published: 9/6/2021
  8. How to Create Great Thought Leadership with Andrew Rogerson

    Published: 8/30/2021
  9. How to Create the Perfect Podcast Pitch with Mai-kee Tsang

    Published: 8/23/2021
  10. How to Stand Out As a Consultant with Luk Smeyers

    Published: 8/16/2021
  11. How to Make PR (and Your Words) Work for You with Kate Warwick

    Published: 8/9/2021
  12. Improving Your Salescraft with Brendan McAdams

    Published: 8/2/2021
  13. How to Write Useful Books with Rob Fitzpatrick

    Published: 7/26/2021
  14. Behind The Scenes: The Rebrand with Alastair McDermott

    Published: 7/23/2021
  15. How to Grow a Consulting Firm into a Business Empire with Peep Laja

    Published: 7/19/2021
  16. The Final Episode with Alastair McDermott

    Published: 7/16/2021
  17. How to Productize Consulting Services with Alzay Calhoun

    Published: 7/12/2021
  18. How to Create the Best Buyer Personas with Adrienne Barnes

    Published: 7/5/2021
  19. How to Scale Your Consulting Business with Brad Farris

    Published: 6/28/2021
  20. How to Leverage Your Expertise with Intellectual Property with Erin Austin

    Published: 6/21/2021

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The Recognized Authority: The Podcast that Guides Invisible Experts on the Journey to Becoming a Recognized Authority in Your Field Seeking to grow your audience, attract better clients, and make a bigger impact with your expertise? Look no further than "The Recognized Authority" podcast. Hosted by Alastair McDermott, this show features in-depth interviews with top consultants, coaches, and thought leaders who share practical, actionable insights on building a thriving independent business. Reviewers consistently praise Alastair's ability to guide conversations in a way that extracts the most valuable lessons, making each episode feel like a masterclass. This podcast will help you: šŸ‘‰ Increase your impact šŸ‘‰ Command higher fees šŸ‘‰ Work with better clients The show features interviews with successful consultants who are willing to share the ups and downs of their story to inspire and educate listeners. We also interview marketing and sales experts who have a message or lesson that is relevant for a B2B professional services audience. Covering business development, sales, marketing, and lead generation, we dive into advice, tips, and in-depth analysis on topics like: Why and how to build authorityDeveloping a unique point of viewBuilding your audienceThe compound effect of contentMaking video marketing easierWhy positioning is crucial to your businessAnd much more With over 160 episodes, previous guests include Alan Weiss, Rochelle Moulton, Marcus Sheridan, Mark Schaefer, David C. Baker, Ron Baker, Evelyn Starr, Michael Zipursky, Jonathan Stark, Geraldine Carter, Mike Clay, Sara Dunn, Louis Grenier, Anne Janzer, Philip Morgan, Norbert Schwarz, Heather Steele, Chris Do, and many more leading experts. With a 5-star rating and rave reviews, "The Recognized Authority" is the podcast that will take your consulting or coaching practice to new heights. Subscribe today and start learning from the best.