This Old Marketing

A podcast by Joe Pulizzi & Robert Rose - Fridays

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424 Episodes

  1. Are Corporate Social Media Handles Dead? (424)

    Published: 4/19/2024
  2. The Rebirth of Print as Innovative Marketing (423)

    Published: 4/12/2024
  3. Our Most Impactful Business Books of All-Time [Special Episode] (422)

    Published: 4/5/2024
  4. Here Comes Social Media Verification (421)

    Published: 3/29/2024
  5. Apple Shows AI Weakness with Google Deal (420)

    Published: 3/22/2024
  6. AI Content: Time Is Running Out to Get Your Content House in Order (419)

    Published: 3/15/2024
  7. 12 Secrets to Content Marketing Success [Special Episode] (418)

    Published: 3/8/2024
  8. Vice Implodes. What's Wrong with the News Media Model? (417)

    Published: 3/1/2024
  9. OpenAI, Google, Billy Joel and More AI Craziness (416)

    Published: 2/23/2024
  10. Secrets to Growing a Content Brand [Special Episode] (415)

    Published: 2/16/2024
  11. Is Content Exclusivity Dead? (414)

    Published: 2/9/2024
  12. Deepfakes and Small Screens Overshadow Marketing in 2024 (413)

    Published: 2/2/2024
  13. Big Opportunity for Content Marketing Acquisitions (412)

    Published: 1/26/2024
  14. Apple Plays Havoc with Podcast Industry (411)

    Published: 1/19/2024
  15. The Water Polo-Playing Squirrels Episode (410)

    Published: 1/12/2024
  16. Digital Is Crowdy [The Search for Differentiation] (409)

    Published: 1/5/2024
  17. Content Marketing Confessions and Pet Peeves [Special Episode] (408)

    Published: 12/29/2023
  18. 2024 Content Marketing Predictions Show [Special Episode] (407)

    Published: 12/22/2023
  19. Short-Form Video Is the New Marketing Gateway Drug (406)

    Published: 12/15/2023
  20. Will Gemini Be Google's Search Savior? (405)

    Published: 12/8/2023

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Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes. This Old Marketing is part of the Content Marketing Institute(CMI) Podcast Network.