390 Episodes

  1. S5E08 - Movie Merchandising

    Published: 2/26/2016

  2. S5E06 - Words Invented By Marketers

    Published: 2/12/2016

  3. S5E05 - Small Move, Big Gain

    Published: 2/5/2016

  4. S5E04 - When Marketers Lie

    Published: 1/29/2016

  5. S5E03 - Zombie Brands

    Published: 1/22/2016

  6. S5E02 - Promise Less, Profit More

    Published: 1/15/2016

  7. S5E01 - How Marketing Created Rituals

    Published: 1/8/2016

  8. S4E25 - Ask Terry 2015

    Published: 6/21/2015

  9. S4E24 - Selling Yourself: The Art of Personal Branding

    Published: 6/14/2015

  10. S4E22 - The Internet of (Marketing) Things

    Published: 5/31/2015

  11. S4E21 - Bookmarks 2015

    Published: 5/24/2015

  12. S4E20 - Sue Me, Sue You Blues: Famous Advertising Lawsuits

    Published: 5/17/2015

  13. S4E19 - Even In The Dark: How Packaging Persuades You To Buy

    Published: 5/10/2015

  14. S4E17 - Show Me The Money: The World of Product Placement

    Published: 4/26/2015

  15. S4E16 - Brand Envy 2015

    Published: 4/19/2015

  16. S4E15 - Tourism Marketing

    Published: 4/12/2015

  17. S4E14 - Limited Edition Brands

    Published: 4/5/2015

  18. S4E13 - The Marketing Innovations Episode

    Published: 3/29/2015

  19. S4E11 - Giftvertising

    Published: 3/15/2015

  20. S4E10 - The Sharing Economy

    Published: 3/8/2015

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Under the Influence gives listeners a rare backstage pass into the hallways, boardrooms and recording studios of the ad industry.Join host and adman Terry O’Reilly for fascinating (and humorous) stories that connect the dots between pop culture, marketing and human nature. Hosted on Acast. See acast.com/privacy for more information.