390 Episodes

  1. S2E08 - Coming Soon: The Art of the Movie Trailer

    Published: 2/24/2013

  2. S2E05 - Buy Less: How Some Companies Profit By Asking You to Spend Less

    Published: 2/3/2013

  3. S2E04 - Radio Is Dead: Long Live Radio

    Published: 1/27/2013

  4. S2E03 - Timing Is Everything

    Published: 1/20/2013

  5. S2E02 - A Prize In Every Box: Box-Tops, Toys and Free Prizes

    Published: 1/13/2013

  6. S2E01 - Shame: The Secret Tool of Marketing

    Published: 1/6/2013

  7. S1E25 - Ask Terry 2012

    Published: 6/23/2012

  8. S1E24 - Striking Images: Matchbook Advertising

    Published: 6/16/2012

  9. S1E23 - It's The Little Things

    Published: 6/9/2012

  10. S1E22 - LGBTQ Advertising: Chasing The Pink Dollar

    Published: 6/2/2012

  11. S1E21 - Books, Books, Books

    Published: 5/26/2012

  12. S1E20 - Sorry Seems To Be The Smartest Word: When Brands Apologize

    Published: 5/19/2012

  13. S1E19 - Brand Envy 2012

    Published: 5/12/2012

  14. S1E18 - Colour Schemes: How Colours Make You Buy

    Published: 5/5/2012

  15. S1E17 - Hypertargeting

    Published: 4/28/2012

  16. S1E16 - Sex In Advertising

    Published: 4/21/2012

  17. S1E15 - Charlie Bit My Ad: When Advertising Works Too Well

    Published: 4/14/2012

  18. S1E14 - Mascots

    Published: 4/7/2012

  19. S1E13 - When Brands Houdini

    Published: 3/31/2012

  20. S1E12 - Handcuffed By Brand Image

    Published: 3/24/2012

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Under the Influence gives listeners a rare backstage pass into the hallways, boardrooms and recording studios of the ad industry.Join host and adman Terry O’Reilly for fascinating (and humorous) stories that connect the dots between pop culture, marketing and human nature. Hosted on Acast. See acast.com/privacy for more information.