361 Episodes

  1. S10E04 - Escape Or Die Frying: The Art Of The Movie Poster

    Published: 1/28/2021
  2. S10E03 - You're Soaking In It: Female Brand Icons

    Published: 1/21/2021
  3. S10E02 - Switch-Pitchers: When Spokespeople Change Brands

    Published: 1/14/2021
  4. S10E01 - The Times They Are A-Changin': Brands Crushed By Zeitgeist

    Published: 1/7/2021
  5. We're back January 7th

    Published: 1/6/2021
  6. S9E26 - Ask Terry 2020

    Published: 6/25/2020
  7. S9E25 - You Must Remember This: The Mandela Effect

    Published: 6/18/2020
  8. S9E24 - Branding A Disease

    Published: 6/10/2020
  9. S9E23 - Bookmarks 2020

    Published: 6/4/2020
  10. S9E21 - Fix It Again, Tony: Brand Nicknames

    Published: 5/21/2020
  11. S9E20 - Setting The Table: Best Opening Stories

    Published: 5/14/2020
  12. S9E19 - Flip, Flop or Fly: The World of Test Markets

    Published: 5/7/2020
  13. S9E18 - Talk Ain’t Cheap: How Conversations Impact Business

    Published: 4/30/2020
  14. S9E16 - Brand Envy 2020

    Published: 4/16/2020
  15. S9E15 - Takes a Licking and Keeps on Ticking: Advertising Torture Tests

    Published: 4/9/2020
  16. S9E14 - Thumbs Up or Thumbs Down: The New World of Online Reviews

    Published: 4/2/2020
  17. S9E13 - Lend Us Your Ears: The Intimate Art of ASMR Marketing

    Published: 3/26/2020
  18. S9E11 - For Better or For Worse: Wedding Marketing

    Published: 3/12/2020
  19. S9E10 - Come Fly With Me: Airports Are Now Brands

    Published: 3/5/2020
  20. S9E09 - Search Parties: The Relentless Hunt For New Customers

    Published: 2/27/2020

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Under the Influence gives listeners a rare backstage pass into the hallways, boardrooms and recording studios of the ad industry.Join host and adman Terry O’Reilly for fascinating (and humorous) stories that connect the dots between pop culture, marketing and human nature. Hosted on Acast. See acast.com/privacy for more information.