Unpacking the Digital Shelf

270 Episodes

1. A New Playbook for In-Store Retail Media in an Omnichannel Age, with Jeffrey Bustos, VP Measurement Addressability Data at IAB and Mike Wessel, Director of In-store Media at Kroger Precision Marketing

   Published: 9/3/2024
2. Using Data to Identify and Drive Omnichannel Growth Use Cases, with Andy Beilke, Sr. Development Manager, eCommerce Strategy & Capabilities at General Mills

   Published: 8/26/2024
3. Why We are Like Bees, and Why it Really, Really Matters, with Byron Reese, Futurist and Author of “We Are Agora”

   Published: 8/19/2024
4. TikTok Seems to Have Cracked the Code on Social Shopping, with Ben Rey, Chief Revenue Officer at Teikametrics

   Published: 8/12/2024
5. Riding a Generational Shift of Data, Attribution, and Marketing Leadership, with Rachel Tipograph, Founder & CEO of MikMak

   Published: 8/5/2024
6. How to Get Your CEO’s Attention for the Big Swings of Commerce, with Jeriad Zoghby, Chief Commerce Strategy Officer at IPG

   Published: 7/29/2024
7. Content Quality, Speed, and Lower Cost - You CAN Have All Three, with David Feinleib, Founder and CEO at It’sRapid.ai

   Published: 7/22/2024
8. Sure, Price, But Trust? That’s the Clincher, with Andrea Leigh, Founder & CEO, Allume Group

   Published: 7/15/2024
9. Aim Much Higher, Move Much Faster, with Steve Dennis, bestselling author of Leaders Leap: Transforming Your Company at the Speed of Disruption

   Published: 7/8/2024
10. The Scoop from the Beaches of Cannes, with Lauren Livak Gilbert, Executive Director of the Digital Shelf Institute

    Published: 7/1/2024
11. LIVE FROM CANNES LIONS: Navigating the Amazon Canvas with Jeff Cohen, Principal Evangelist at Amazon Ads

    Published: 6/24/2024
12. Worried about AI? Byron Reese is 93% Sure You Don’t Have to Be, with Byron Reese, Futurist and Author of “We Are Agora”

    Published: 6/17/2024
13. Your Packaging has 3 Seconds to Sell, with Michael Keplinger, Founding Partner at Smashbrand

    Published: 6/10/2024
14. Delivering Differentiated Content in a World of Content Overwhelm, with Warren Daniels, CMO at Bynder

    Published: 6/3/2024
15. Spicing up the Global Creative Process at McCormick, with Leah Carlson, VP Client Services at Velir

    Published: 5/27/2024
16. New Research: The Impact of PDP Quality on Retail Media ROAS, with Russ Dieringer, Founder & CEO, Stratably, and Claire McBride, VP Research & Education, Stratably

    Published: 5/20/2024
17. Sustainability is Shifting from Promise to Progress, with Keith Anderson, Founder & Principal Analyst at Decarbonize.co

    Published: 5/13/2024
18. A Model for Global Analytics Transformation and Harmonization, with Celia Van Wickel, Director Omnichannel Digital Commerce Analytics at Mars

    Published: 5/6/2024
19. Loyalty is Now Everyone’s Job, with Andrea Leigh, Founder & CEO, Allume Group

    Published: 4/29/2024
20. Insights from Ecommerce in Asia, with Rebecca Xing, CEO at Trustana

    Published: 4/22/2024