Unpacking the Digital Shelf

304 Episodes

1. You Have Best-In-Class Digital Content, BUT is it Effective?, with Shazer Baig, Ecommerce Director at L’Oreal, Mike Black, CMO at Profitero, and Kathleen Harrington, Vice President, Digital Merchandis

   Published: 3/4/2024
2. The Funeral Preparations for the Death of the Cookie Must Start Now, with Jeff Greenfield,CEO at Provalytics

   Published: 2/26/2024
3. 2024: The Year of OMNIGEDDON!, with Chris Perry, Chief Learning Officer at firstmovr

   Published: 2/19/2024
4. Driving PDP Performance Through Authenticity at Scale, with Tom Logan, Co-founder & CEO at Cohley

   Published: 2/12/2024
5. Predictions for 2024 in Ecommerce, with Andrea Leigh, Founder & CEO, Allume Group

   Published: 2/5/2024
6. Attribution is Dead. Long Live Statistical Modeling, with Meghan Corroon, Founder and CEO at Clerdata

   Published: 1/29/2024
7. No data, No Dollars: Lessons from DCG’s Retail Media Benchmark Report, with Gregor Murray, VP of Strategy, Digital Commerce Global

   Published: 1/22/2024
8. Unlocking Peace, Power, and Impact by Owning Your Identity at Work, with Amazon Best-Selling Author Tricia Montalvo Timm

   Published: 1/15/2024
9. Streamlining and Optimizing the Content Supply Chain, with Gloria DeCoste, Director of Omni-channel Marketing at Nestle USA

   Published: 1/8/2024
10. The Walmart Marketplace: "Copy & Paste" is a Waste, with Kiri Masters, Head of Retail Marketplace Strategy at Acadia and Tom Spaven, VP of Marketing at Good Wipes

    Published: 1/1/2024
11. 2024 Challenges and Opportunities: Insights from CPG Boardrooms, with John Carroll, President Digital Commerce and Analytic Services at Acosta Group

    Published: 12/18/2023
12. Real-World Examples of How Top Brands are Using AI on the Digital Shelf

    Published: 12/11/2023
13. Integrate Your Retail Media and In-store Campaigns for Better Results, with Paul Brenner, SVP, Retail Media and Partnerships at Vibenomics and Nate Pinkston, Head of Growth at Microsoft Retail Media

    Published: 12/4/2023
14. A Collaborative Mindset in Highly Pressurized Times, with Kenji Gjovig, Managing Director at Bayfield Consulting

    Published: 11/27/2023
15. From No Regrets Bets to Operational Transformation: Crafting an AI Strategy to Win Big, with Mike Monroe, Managing Director at Deloitte Digital

    Published: 11/20/2023
16. Ozempic Hot Take: What Impact will GLP1 Drugs Have on the CPG Industry, with John Carroll, President Digital Commerce and Analytic Services at Acosta Group

    Published: 11/13/2023
17. Wringing Performance out of Amazon Marketing Cloud, with Ross Walker, Retailer Marketplaces Paid Media Team Lead at Acadia

    Published: 11/6/2023
18. Takeaways from the Q3 Allume Group EIQ Report, with Andrea Leigh, Founder & CEO, Allume Group

    Published: 10/30/2023
19. Is Ecommerce Still Where the Growth Is Coming From? With Russ Dieringer, Founder and CEO of Stratably

    Published: 10/23/2023
20. Data on the Future Shopper, with Naji El-Arifi, Head Of Innovation & Hugh Fletcher, Global Marketing Director and Thought Leadership Lead at Wunderman Thompson Commerce & Technology

    Published: 10/16/2023