We Earn Media
A podcast by Britt Klontz & Jackie Lambert - Tuesdays
84 Episodes
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Think Like a Newsroom: PR Lessons from the Sports World with Matt Swenson
Published: 2/4/2025 -
Dan Berthiaume of Chain Store Age Breaks Down How to Pitch Exclusive Q&As
Published: 1/21/2025 -
How Cassandra Brooklyn Picks Products to Feature in Top Publications
Published: 1/14/2025 -
79: Pitch a Holiday Shopping Roundup with Heather Taylor (GoBankingRates)
Published: 5/21/2024 -
78: Pitch a Captivating Story for a Local Audience with Checkey Beckford (NBC 4 NY)
Published: 5/14/2024 -
77: Make Your Expert “Front and Center” with Brittany Sykes (Publicist)
Published: 5/7/2024 -
76: Pitch an Alcohol Brand with Amanda Schuster and Kara Newman
Published: 4/30/2024 -
75: Pitch A Contributed Article with Luz Corona (ADWEEK)
Published: 4/23/2024 -
74: Media Training 101 with Joni Sweet
Published: 4/16/2024 -
73: How Publicists Can Become Indispensable with Tamara Sykes
Published: 4/9/2024 -
72: What Publicists Can Learn From SEO's with Vince Nero
Published: 4/2/2024 -
71: Build a Moat Using Content-Led PR with Hannah Smith
Published: 3/26/2024 -
70: Explore Your Mental Health with Dr. Anne Welsh
Published: 3/19/2024 -
69: Pitch a Timely AI Story with Ian Krietzberg (The Street)
Published: 3/12/2024 -
68: Write a Long Pitch with Daniela Molina (InvestigateTV)
Published: 3/5/2024 -
Spring 2024 Season Teaser
Published: 1/25/2024 -
67: Make People’s Lives Better with Diana Kelly Levey
Published: 8/21/2023 -
66: Answer a #Journorequest with Taneia Surles, MPH (Freelance Health Reporter)
Published: 8/7/2023 -
65: Land a Long Feature in WSJ with Kelsey Ogletree
Published: 7/24/2023 -
64: Leverage TikTok Trends with Frances Solá-Santiago (Refinery 29)
Published: 7/10/2023
How does one “earn” media coverage? What makes a story “compelling enough" for a reporter to cover it? Through thoughtful conversations with the journalists themselves, Britt and Jackie leave no stone unturned in their humble quest to make pitching less daunting and more….human!