Video Marketing with Friends in Manufacturing

Learn how a machine tools company uses video and podcasting paired with co-marketing and an action-oriented agile process to grow awareness. Eddie Saunders Jr., Head of Demand Generation for Flex Machine Tools, is a highly energetic and action-oriented marketer. He and a team of five colleagues collaborate closely to quickly assess marketing ideas and get them accomplished. This agile process has led them to be early to market with new platforms such as LinkedIn live, and they ar...