Season 3: Episode 8 – Hear from Park Place Technologies: B2B CX brilliance brought to life.

This week we are delighted to welcome Jennifer Deutsch, Chief Marketing Officer, and Nicola Buckley, Executive Vice President, of Park Place Technologies, and Helen Bywater-Smith, our Ipsos Global Head of CX Service Design. Park Place empowers businesses to improve operational speed and maximise uptime across their digital infrastructures.  Jennifer and Nicola talk to us about the secrets behind the organisation’s 30 years of employee growth, technology innovation and company success.  You won’t be surprised to learn that a relentless focus on Customer Experience plays a major role!  B2B CX-ers, we guarantee you will be quoting chunks from this podcast. For those who you who tuned into Matthias Kraus’ episode last week (Ep. 7), about what makes for great CX measurement and management, this week you’ll hear those factors brought to life.  Thanks Jennifer and Nicola – and happy anniversary!

We mention Ipsos’ B2B CX Sessions, our series of roundtable discussions with CX practitioners and experts who work in B2B.  Check out the latest reports.  If you’d like to hear more from Helen, head to Ep. 3 (Season 3) for her  ‘what, when and how’ of CX Service Design.

Find out more about Customer Experience, and Channel Performance: Mystery Shopping, Retail Performance and Retail and Consumer Intelligence at Ipsos, and read about our latest thinking.