52. Breakthrough Approaches to Managing Customer Risk with Richard Owen

Your surest path to lasting business growth is by getting a handle on customer risk BEFORE it’s too late. There is a series of steps to reduce churn and prevent bad customer reviews, which entails leveraging operational data and aligning teams around what really matters to customers. Listen to Stacy Sherman and Richard Owen, Founder, and CEO at OCX Cognition, and co-creator of the NPS system, discuss topics that Richard claims people have not been doing right yet can shift approaches now for better business outcomes. His advice includes how to pitch executives for increased investment in CX programs, design better surveys, predict buyer behaviors, leverage data effectively, and more. Details at: DoingCXRight.com/podcasts