31 - Growing through a recession (with Andrew Davies, CMO at Paddle)

Andrew Davies is the CMO at one of the coolest SaaS companies out there, Paddle. During 2022 they took in their Series D investment of $200m and are now over 300 employees. In this episode, Andrew shares openly how they think about growing during a recession and why marketers should get back to the fundamentals. On this episode we talk about:- What does a recession mean for us as marketers?- How can we work towards cost-efficient growth instead of growth at all costs?- Why focusin...