#40 Leveraging Predictive Analytics and AI for Hyper-Personalization

Experts of Experience - A podcast by Mission.org - Wednesdays

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On this episode, Benjamin Baer, the Vice President of Product Marketing at FICO, takes us through FICO's journey from disparate technologies to developing a robust AI decision-making platform. He explains how FICO adapts its product strategy to address the rapidly changing tech industry, the intricacies of predictive and prescriptive analytics, and the future of hyper-personalization in customer experiences.