College Leaders | Speaking the Fans' Love Language w/ Jamie Pollard

Making the Fan - A podcast by David Millay

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This week we're joined by Jamie Pollard, Director of Athletics at Iowa State University. Since his arrival in 2005, he has re-imagined almost every facet of the department, leading the Cyclones to records in attendance and ticket sales and academic scores and some of their highest finishes in the Learfield Directors' Cup. His leadership extends throughout the industry as he was recently named NACDA President of the Year for 2021-22. In this episode, Jamie and David break dow...