How to Incite Loyalty and Increase Customer Retention w/ Ed Frame

Making the Fan - A podcast by David Millay

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It’s 5x cheaper to retain an existing customer than acquire a new one and increasing retention by 5% can increase profits by 25 - 95%. Yet so many companies still prioritize customer acquisition over retention. In this episode, David Millay and Katie Rudy sit down with Ed Frame, CEO and Founder of Exemplify CX and discuss his 7-phase approach to Customer Longevity, converting buyers into repeat customers and brand advocates. —--Show Notes2:35 About Exemplify and...