The Customer Experience Playbook w/ Jonathan Daniels

Making the Fan - A podcast by David Millay

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Jonathan Daniels, Co-Founder and Director of CX Brussels, joins us on today's episode as we go over the various steps of the "ICON Process" from his book The Customer Experience Playbook. Consisting of Initiate, Co-Create, Operationalize, and Nourish, David and Jonathan breakdown a customer experience transformation to its core and show how these fundamental CX steps can be leveraged as a growth strategy for your business. Time Stamps:(4:45) Who is Jonathan and CX Brussels?(7:47) Trends in CX...