Sell MORE By Talking About Your Product LESS

When you have a product that feels like a no brainer, especially for your target audience, it's tempting to talk about just that - the product. Maybe you share the basic information about the product - such as size, color, name, etc. - and then maybe give a little insight about what or where the product would be perfect for. For example: a boutique owner might be selling a pair of sandals. When they post about the sandals, they might say something like, "these white sandals are the perfect...