119 - How to Research an Account Before a Sales Meeting

High Tech Freedom Sales Podcast - A podcast by Chris Freeman

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How do you quickly do your account research before a meeting? In today’s episode we talk about the need to build a checklist so you can go fast! In addition, we cover topics that include:   Customer’s target market Information on how they are competing and where they are getting beat  What makes them unique?  Look at the company’s Twitter account.  Read their press releases Competitors press releases.  The company’s blog is a great way to get real time insight vs. what they post on their website.  Don’t forget to search your own internal CRM.  Search for 3rd party reports    Enter our monthly drawing for an insulated High Tech Freedom tumbler - www.hightechfreedom.com/mug   Host Contact Information - Chris Freeman LinkedIn - http://linkedin.com/in/chrisfreeman Facebook - https://www.facebook.com/chris.freeman.9461