#36.1 Strong partnerships: the secret to Levi’s 150 year success

Inside Fashion Marketing by Zalando Marketing Services - A podcast by Zalando Marketing Services GmbH

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Business

Today Andreas talks with Christian Weiss, Marketing Director North Europe, Levi Strauss & Co. about how Levi’s has maintained its position as a denim classic for 150 years. The secret ingredient? Strong partnerships! Tune in to part 1 of this two-part episode and hear all about how Levi’s maintains relevancy in a volatile fashion landscape.