#43 - Peloton's Pop Culture Brilliance w/ Christina Garnett & Adam Pierno

If you ask me, Peloton wins the award for brand of the year in 2020. We couldn't have predicted the huge at-home fitness boom the pandemic forced upon us! In this episode, I chatted with passionate Peloton rider and marketing strategist, Christina Garnett, as well as Adam Pierno -- an author, podcast host, and strategist.  We discussed how Peloton brilliantly builds community while leveraging pop culture, and what other brands can learn from their lead. Follow Christina @ThatChristinaG Medium Follow Adam @apierno Website Strategy Inside Everything Podcast Books