Making the Brand | Marketing with a Pop Culture Twist

111 Episodes

1. #104 - Goodbye Nostalgia? Adapting Marketing in a Fragmented Culture w/ Ted Harrison

   Published: 3/20/2024
2. #103 - Dave Portnoy's Pizza Power: Harnessing Influence to Help Small Businesses

   Published: 3/6/2024
3. #102: Pop Culture in the Classroom —Lessons from Trending Topics w/ Kate Stewart

   Published: 2/21/2024
4. #101: Behind the Screens - Inside Gillette Stadium's Fan Engagement Strategy

   Published: 2/7/2024
5. #100 - Game Changer: Navigating NIL Strategy for Student Athletes w/ Ben Chase

   Published: 1/24/2024
6. #99 - Social Media Storytelling in Music City: Insights from Grand Ole Opry's Social Media Manager, Jenn Crim

   Published: 1/10/2024
7. #98 - Behind the Beads: Little Words Project's Big Pop Culture Impact

   Published: 12/20/2023
8. #97 - The Good, the Bad, and the Unforgivable: Breaking Down Celebrity Apologies w/ Beth Booker

   Published: 12/14/2023
9. #96 - Unfollow: Navigating Divorce in the Social Media Era w/ Kara Francis

   Published: 12/6/2023
10. #95: Beanie Mania - Building a Digital Empire in the Beanie Baby Boom w/ Brent McCreary

    Published: 11/29/2023
11. #94 - The 'Girl Boss' is Dead... 'Lazy Girl Job' is Trending 🔥

    Published: 8/23/2023
12. #93 - How Taylor Swift Manifested my Viral Moment

    Published: 8/2/2023
13. #92 - Laughs & Likes: Matt Rife's Lesson in Social Media Engagement

    Published: 7/26/2023
14. #91 - Marketing in a Barbie World w/ Moshe Isaacian

    Published: 7/19/2023
15. #90 - The Eras Tour (Vegas Edition): How Cities are Becoming Swifties w/ Jennifer Davies & Kira

    Published: 5/31/2023
16. #89 - From Idols to Clients: Turning Fandom into Business w/ Cassie Petrey

    Published: 5/17/2023
17. #88 - The Social Network that Loves You Back: How LinkedIn Fuels Career Growth

    Published: 5/3/2023
18. #87 - It's Gonna Be a Meme! w/ Kianna Davis [REPLAY]

    Published: 4/26/2023
19. #86 - Branding with Star Power: Celebrity Packaged Goods w/ Dhruv Patel

    Published: 4/5/2023
20. #85 - Celebrity Audition Stories That Will Inspire Your Job Search Game

    Published: 3/29/2023