Respect your customers! Privacy in marketing with Siobhan Solberg
Measure Up - A podcast by Jim Gianoglio, Simon Poulton
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"Your [marketers] were so preoccupied with whether or not they could [track customers across the web], they didn't stop to think if they should." - Jeff Goldblum / Ian Malcolm, Jurassic Park With all the FUD (fear, uncertainty and doubt) and blatant misinformation being spread lately around the so-called "cookieless future" or "cookiepocalypse," 🤮 we needed to set the record straight. Find out why Siobhan Solberg insists that marketers respect their customers, and that it actually benefits them to care about their privacy.
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