How to Balance IQ and EQ in Negotiation, Throwback with Joanna Shea, Ep #420

How you perceive value will always be different than how a seller sees it. They’re emotionally attached to the companies they’ve built. But you have to be careful that you don’t get overly attached, either. The more attached you become to the outcome you desire, the less desirable the outcome. Joanna Shea shares how to balance IQ and EQ in this throwback episode of Negotiations Ninja.