Explosive Product Launches, with Spin Jammer & SearBQ Creator Michael Sandeen

Creating a breakthrough product requires a rare combination of inventiveness, audacity and smart strategic planning. Michael Sandeen has done it more than once, and he joins Product: Knowledge to talk about his winning ideas, the dark side of Kickstarter, the importance of beautiful product design—and cooking the perfect rib-eye steak in just 4 minutes.