The habits of leading customer centric businesses - Interview with Bob Thompson

Punk CX with Adrian Swinscoe - A podcast by Adrian Swinscoe

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Today’s interview is with Bob Thompson, CEO of CustomerThink Corp. and Founder/Editor-in-Chief of CustomerThink.com, the world's largest community dedicated to customer-centric business. Bob’s also just authored a book: Hooked On Customers: The Five Habits of Legendary Customer-Centric Companies and joins me today to talk about the book, what he thinks being customer centric really means and the five habits of successful firms. This interview follows on from my recent interview: Mobile marketing, customer retention and customers expecting to be known – Interview with Jess Stephens of TagPoints – and is number one-hundred and five in the series of interviews with authors and business leaders that are doing great things, helping businesses innovate, become more social and deliver better service.