EP161: What Is The True Value Proposition For Headless Commerce, with Studio Rotate

Buzzword bingo! Headless is thrown around a lot in our industry but amidst the noise there are some interesting projects emerging demonstrating the value that a flexible tech stack can have if the business properly understands the impact of going down this route. Today we’re talking to an expert who has stacks of real-world project experience. Jim Tattersall is Founder & CTO at Rotate°, who are strategic design & technology partners for ecommerce brands. We discuss: What is the real value proposition for investment in headless? How does the challenge & experience building on different headless platforms compare? What is Studio' s preferred front-end tooling? When isn't headless the right approach for an ecommerce team?