Episode 60: Ecommerce Google Analytics Implementation Best Practice

Inside Commerce: Ecommerce Strategy, CX and Technology Podcast - A podcast by Paul Rogers and James Gurd

Categories:

Business

In our 60th episode, we're joined by Data and Analytics Specialist, Al Wightman, who talks us through how GA and GTM should be implemented on the average ecommerce site, best practices for leveraging events and custom dimensions, the new GA4 features and much more.