1. Fredrik Skantze CEO, Funnel.io - How to pivot when you are already successful

In this episode we speak to Fredrik Skantze, founder and CEO of Funnel.io. Fredrik walks us through his journey from MIT into the world of SaaS and now running one of the hottest B2B SaaS startups in Europe.  Funnel.io was recently named the 2020 Gartner Cool Vendor in Marketing and Data Analytics. The journey to success and high growth wasn't linear and in this episode,  we will hear specifically  about how Funnel went through a pivot journey, what pre-empted it, what the challenges were and what was required to make this pivot successful.