Michael Kaplan, CMO of CloudCheckr, on Leveraging Data to Inform Go-to-Market Strategy and Drive Revenue

In this episode, our guest is Michael Kaplan, CMO of CloudCheckr – a comprehensive cloud management solution that helping businesses manage and automate costs, as well as security, for their public cloud environments. Michael is a B2B tech marketing executive with a passion for helping companies grow. His focus areas include demand generation via account-based and inbound marketing, product marketing, go-to-market strategy, awareness/influencer campaigns, and more.