Daily Dose: Hiring SDRs vs Outsourcing

Hiring SDRs vs Outsourcing – Which option is better, and when should we bring in some help on our Outbound Strategy?   That's a question I got 3 times THIS WEEK from #startup founders...   It’s now a classic conundrum for #B2Bstartup founders that want to kick off their #Outbound Selling strategy.    Two perspectives:   Running your outbound in-house means you own the process, work in tight feedback loops and hire a team that will be part of your culture.   OTOH…    Outsourcing just looks so damn efficient – spin up a whole team of experienced SDRs with their tech stack and “Voila!” – your calendar fills with sales calls.   So which should you choose?   Both.   First, you’ve got to build v 1.0 of your sequence around five core elements:   Market Message Medium Mode Metrics   Once you’ve got that working, you’ve got a system that you can hand over to an outsourced SDR team – or hire an SDR on your own.   Watch the video for a deeper dive on the “How?” and “Why?” on this…   Check out the LinkedIn Live here:   www.linkedin.com/video/live/urn:li:ugcPost:6740324404963655680   Listen & subscribe to The Startup Selling Show here: Deezer | Amazon | Stitcher | Spotify | iTunes | Soundcloud | SalesQualia Thanks so much for listening! Tell a friend or ten about The Startup Selling Show, and please leave a review wherever you’re listening to the show.