59. Microsoft on Customer Success Today

TECHtonic: Trends in Technology and Services - A podcast by Technology & Services Industry Association - Fridays

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Today on TECHtonic, we dive into the role of customer success in a profitable software business model with Mike Flannagan, corporate vice president of global customer success at Microsoft.Mike and host Thomas Lah discuss what customer success entails today and how organizations can get it right, answering questions such as:How has customer success changed over the past few years?How can companies leverage data and analytics in terms of helping customers achieve business objectives?What is the role of AI in delivering customer success?What does the digital experience look like for larger, more complex customers?What should somebody newer to customer success or customer success leadership be thinking about?