How Risk Creates Opportunity for Strategic Marketers

The Accidental Marketer Podcast - A podcast by Impact Planning Group

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Wars, inflation, supply chain issues, soaring interest rates, pandemics — it’s easy to look at these current risks as reasons for underperformance. But is that the mindset of a successful strategic marketer? In this Accidental Marketer podcast, the team discusses how risk effects everyone, and how volatility can create huge opportunity.